Job Detail: Director of Events

Implementation of Standards

• To ensure all Hotel Events Standards relating to Event Sales, Event Planning, Profitability and Marketing are fully implemented.
• To ensure applicable Hotel Events Standards relating to Human Resources are fully implemented
• To ensure all members of the Events Department fully and correctly use Delphi
• To maintain complete records of all sales agreements, contracts and quotes for the hotel as per the Hotel’s Policies & Procedures.
• To ensure that all hotel, company and local rules, policies and regulations relating to financial record keeping, money handling and licensing are adhered to, including the timely and accurate reporting of financial information.

Customer Service

• To monitor all employees to ensure they deliver the brand promise and provide exceptional client service at all times  
• To ensure employees provide courteous and professional service to our internal customers in other departments
• To ensure the department’s workload is distributed in such a way that each Events client receives prompt, caring and highly personalised service
• To personally handle a small number of major events, critical to the hotel’s reputation and success.
• To meet and greet applicable VIP guests upon arrival/ departure

Profitability

• To be responsible for meeting the overall Events Department’s revenue and expense targets.
• To assist with the preparation and regular update of the departmental budget, closely cooperating with the Director of Sales & Marketing and the Director of Food & Beverage,
• To assist with the preparation of the annual Marketing Business Plan ensuring Divisional Objectives fully address business objectives of the hotel and the needs of employees.
• To closely work together with the Director of Food & Beverage and Executive Chef on the Events Department’s costing and pricing structure.
• To continuously seek ways to maximise revenues and profits by ensuring members of the Events Team cross sell and up-sell other hotel facilities and services.
• Ensure all daily, weekly and monthly reports listed within the Hotel Events Standards for Profitability and Event Sales are run, analysed and acted upon.

Sales and Marketing

• To ensure up to date Events related photography and collateral is available and used during emailed, website and face to face presentations and Hotel Tours
• To ensure approved selling phrases are created and used by all members of the Events team

• To professionally devise routine telemarketing activities to identify new business opportunities.
• To ensure an impressive Events Gallery is available to show prospective clients
• To ensure all employees are actively cross selling other Hotel properties
• To create and communicate the annual Events marketing plan and promotional calendar and ensure all planned sales and marketing activities are implemented

Human Resources

• To recruit, select and develop members of the Events team
• To ensure job descriptions, personal learning plans and training material are available for all positions within your department
• To ensure all employees understand their role within the department and remain focussed on their key areas of responsibility
• To support Hotel’s Learning & Development philosophies and work with the Training Manager and your Departmental Trainers to provide ongoing Learning & Development opportunities for your team.
• To ensure every employee within your team receives an Annual Performance Development Plan discussion.  .
• To ensure high standards of personal presentation and grooming.
• To remain knowledgeable about statutory legislation in employee and industrial relations, ensuring all employees strictly adhere to the rules & regulations established in the Employee handbook comply with hotel policies, including but not restricted to fire, hygiene, health & safety.

Meetings

• To conduct daily briefings with the Events Team and attend other meetings as required, ensuring all meetings are well planned, efficient and results oriented.
• To chair the weekly or twice-weekly Event Confirmation meeting/Group Resume meeting

Product Development

• To remain fully up to date with competitor offers and client expectations, working with the Director of Food & Beverage and Executive Chef
• Prior to the annual business planning process, make recommendations regarding upgrades to event venue technology and suggested investments in show plates, linen and table top items
• To invest in your own appreciation of taste and style by extensive reading and exposure to trends with other luxury brands and services